Firm-level indicators of instrumental and political CSR processes – A multiple case study

dc.contributor.authorRichter, Ulf Henning
dc.contributor.authorShirodkar, Vikrant
dc.contributor.authorShete, Namita
dc.date.accessioned2020-07-31T09:23:06Z
dc.date.available2020-07-31T09:23:06Z
dc.date.issued2020-07-29
dc.description.abstractRecent studies have been increasingly distinguishing between instrumental and political approaches to corporate social responsibility (CSR). However, few studies have explored the firm-level processes generating these types of CSR engagements. Using Basu and Palazzo's (2008) proposition to model CSR as a process of sensemaking, we suggest that multinational enterprises use different processes in developing capabilities around instrumental and political CSR. Our qualitative multiple case–study analysis is based on data from 42 in-depth, semi-structured interviews with 27 senior managers from British American Tobacco, Nestlé, and Hewlett Packard. Our findings from the three cases indicate that instrumental and political CSR are characterised by different sensemaking processes. We also find evidence for overlapping of processes between instrumental and political CSRen_UK
dc.identifier.citationRichter UH, Shirodkar V, Shete N. (2021) Firm-level indicators of instrumental and political CSR processes – a multiple case study. European Management Journal, Volume 39, Issue 2, April 2021, pp. 279-290en_UK
dc.identifier.issn0263-2373
dc.identifier.urihttps://doi.org/10.1016/j.emj.2020.07.004
dc.identifier.urihttp://dspace.lib.cranfield.ac.uk/handle/1826/15623
dc.language.isoenen_UK
dc.publisherElsevieren_UK
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/*
dc.subjectStrategic managementen_UK
dc.subjectInternational businessen_UK
dc.subjectMultinational enterprisesen_UK
dc.subjectSensemaking theoryen_UK
dc.subjectCorporate social responsibilityen_UK
dc.titleFirm-level indicators of instrumental and political CSR processes – A multiple case studyen_UK
dc.typeArticleen_UK

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