Creating agile supply chains in the fashion industry.

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dc.contributor.authorChristopher, Martin
dc.contributor.authorLowson, Robert
dc.contributor.authorPeck, Helen
dc.date.accessioned2008-06-20T13:14:42Z
dc.date.available2008-06-20T13:14:42Z
dc.date.issued2004
dc.description.abstractFashion markets are synonymous with rapid change and, as a result, commercial success or failure in those markets is largely determined by the organisation’s flexibility and responsiveness. Responsiveness is characterised by short time-to-market, the ability to scale up (or down) quickly and the rapid incorporation of consumer preferences into the design process. In this paper it is argued that conventional organisational structures and forecast-driven supply chains are not adequate to meet the challenges of volatile and turbulent demand which typify fashion markets today. Instead, the requirement is for the creation of an agile organisation embedded within an agile supply chain.en_UK
dc.identifier.citationMartin Christopher, Robert Lowson and Helen Peck. Creating agile supply chains in the fashion industry. International Journal of Retail and Distribution Management, 2004, Vol 32, Issue 8, pp367-376en_UK
dc.identifier.issn0959-0552
dc.identifier.urihttp://dx.doi.org/10.1108/09590550410546188
dc.identifier.urihttp://hdl.handle.net/1826/2651
dc.language.isoenen_UK
dc.publisherEmerald Group Publishing Ltden_UK
dc.subjectsupply chain managementen_UK
dc.subjectfashion industryen_UK
dc.subjectAgile productionen_UK
dc.titleCreating agile supply chains in the fashion industry.en_UK
dc.typePostprinten_UK

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