Browsing by Author "Schuh, G."
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Item Open Access Life Cycle Cost-Orientated Service Models for Tool and Die Companies(Cranfield University Press, 2009-04-01) Schuh, G.; Boos, W.; Kozielski, S.; Rajkumar Roy; Essam ShehabAs the success of a company’s service provision is founded in its business model, the latter needs to be redesigned to align strategic and operational objectives. Therefore at RWTH Aachen University a new approach to service models for the European tooling industry links products and services by means of a direct calculation of life cycle costs. Tool and die makers are enabled to offer product-service-systems, which allow expanding the range of service provision by directly addressing the cost-effectiveness of the whole product-service-system. Hence the minimisation of life cycle costs of tools and dies can be used as a new sales pitch for services in this unique industry.Item Open Access The Product Piracy Conflict Matrix – Central Element of an Integrated, TRIZ-based Approach to Technology-based Know-how Protection(Cranfield University Press, 2009-03-31) Schuh, G.; Haag, C.; Rajkumar Roy; Essam ShehabThe paper gives a general introduction to product piracy as an economic and a methodological challenge. Technology-based know-how protection is presented and its potentials outlined. The corporate value chain is discussed as the relevant system when implementing technological know-how protection mechanisms and as an essential dimension of the so called Product Piracy Conflict Matrix (PPC Matrix). Forming the methodological analogy, the TRIZ contradiction table is presented as a starting point for the PPC Matrix. The development of the matrix is described and its implications as part of a comprehensive process model for technological know-how protection are discussed. Finally, a detailed and critical outlook both towards its application potentials and towards further research needs is given.Item Open Access Service Engineering as an Approach to Designing Industrial Product Service Systems(Cranfield University Press, 2009-04-01) Schuh, G.; Gudergan, G.; Rajkumar Roy; Essam ShehabUnique customer solutions which integrate products and services into a high value offering have the potential to successfully differentiate from competition even prices are dictating product markets. However, companies face tremendous challenges to develop customer solutions. Service engineering is considered to be the scientific discipline which supports the design task of intangible offerings and thus a foundation for solution design. We enhance the existing body of research in service engineering by proposing to apply the systematic approach of service engineering for solution design. An architecture for services design is introduced as an initial starting point to designing service based solutions.