New Models For Sustainable Fashion Industry System: A Case Study About Fashion Net Factories

The paper aims to describe a design methodology in design strategy and design services sectors, it highlights the importance of designing new models of production and distribution in the fashion driven sector. In complex industrial systems you have passed from a “product oriented” concept to a “costumer oriented” one. This strategy focuses on customization of the production and distribution mechanisms that increase globally competitiveness. In the "network society" defined as a social network that spreads through the network logic and which is powered by information technology, it emerges a new form of communication based on horizontal networks of communication.