Insights from a mixed-methods Delphi study into the global airline industry

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dc.contributor.authorEllis, Darren
dc.date.accessioned2022-02-03T19:09:52Z
dc.date.available2022-02-03T19:09:52Z
dc.date.issued2022-01-24
dc.description.abstractThis paper looks at the key methodological and design insights gained from a five-stage mixed methods Delphi study investigating the global airline industry's likely future strategic trajectory. The exploratory study sequentially unfolded across a workshop, test/pilot survey, main survey 1, main survey 2, and finally in-depth interviews. The study revealed the important roles each stage played in gathering a wide array of salient data and informing subsequent stages and analysis. This research journey demonstrated the versatility available when mixing quantitative and qualitative methods in a Delphi study covering air transport, and how each can reinforce and complement the other. This is particularly relevant when investigating emerging air markets, where existing data are either limited or non-existent. Although a geographically dispersed multidisciplinary cohort of participants contributed to this study, more expert voices from under-researched emerging regions and air markets are evidently required for future research into this still expanding global industry.en_UK
dc.identifier.citationEllis D. (2022) Insights from a mixed-methods Delphi study into the global airline industry. International Journal of Aviation Management, Volume 5, Issue 1, January 2022, pp. 74-92en_UK
dc.identifier.issn1755-9901
dc.identifier.urihttps://doi.org/10.1504/IJAM.2021.10042765
dc.identifier.urihttps://dspace.lib.cranfield.ac.uk/handle/1826/17540
dc.language.isoenen_UK
dc.publisherInderscienceen_UK
dc.rightsAttribution-NoDerivatives 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by-nd/4.0/*
dc.subjectDelphi studyen_UK
dc.subjectemerging air marketsen_UK
dc.subjectmixed methodsen_UK
dc.subjectglobal airline industryen_UK
dc.subjectstrategic forecastingen_UK
dc.subjectliberalisationen_UK
dc.subjectprotectionismen_UK
dc.subjectindustry level analysisen_UK
dc.titleInsights from a mixed-methods Delphi study into the global airline industryen_UK
dc.typeArticleen_UK

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