To tweet or not to tweet? the determinants of tweeting activity in initial coin offerings

dc.contributor.authorMoro, Andrea
dc.contributor.authorRadić, Nemanja
dc.contributor.authorTruong, Vinh
dc.date.accessioned2023-02-08T12:02:09Z
dc.date.available2023-02-08T12:02:09Z
dc.date.issued2023-01-26
dc.description.abstractOur research explores the causes of Twitter activity in highly technological start-ups that finance their activities via initial coin offerings (ICOs). By relying on weekly data of 297 ICOs for the period 2015–2020 (35,459 observations), we examine how major exogenous events affect the number of tweets issued by the start-up. Then, we explore how the community of followers reacts to the tweets. We discover that events external to firms reduce ICOs’ tweeting activity. Moreover, our evidence indicates that the followers’ reaction is positively related to the tweets issued by the firm and negatively related to major events unrelated to the firm. Interestingly, followers’ reaction has an inverted U-shaped relation with the firm’s Twitter volume, suggesting that excessive Twitter activity can harm the further dissemination of tweets. Our results, robust to alternative estimation techniques, emphasize the important role of Twitter as an information disseminator, legitimizer, and endorser for highly opaque firms.en_UK
dc.identifier.citationMoro A, Radić N, Truong V. (2024) To tweet or not to tweet? the determinants of tweeting activity in initial coin offerings, British Journal of Management, Volume 35, Issue 1, January 2024, pp. 243-258en_UK
dc.identifier.eissn1467-8551
dc.identifier.issn1045-3172
dc.identifier.urihttps://doi.org/10.1111/1467-8551.12709
dc.identifier.urihttps://dspace.lib.cranfield.ac.uk/handle/1826/19152
dc.language.isoenen_UK
dc.publisherWileyen_UK
dc.rightsAttribution 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/*
dc.titleTo tweet or not to tweet? the determinants of tweeting activity in initial coin offeringsen_UK
dc.typeArticleen_UK

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