Morphing by design
Date published
2010-12
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Strategic Planning Society
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Article
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Citation
Heather Stebbings and Ashley Braganza, Morphing by design, Strategy Magazine, Issue 26, 2010, Pages 14-17
Abstract
Classic theories of organisational change are proving unrealiable in today's fast-moving business environment. Fresh models are emerging that require businesses to embrace a more responsive, flexible approach to enable them to evolve continuously as needed.