What do library users really want? The application of a market research tool.

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dc.contributor.author Lock, Selena A. en_UK
dc.date.accessioned 2006-01-26T12:13:45Z
dc.date.available 2006-01-26T12:13:45Z
dc.date.issued 2006-01-09T20:32:48Z en_UK
dc.identifier.uri http://hdl.handle.net/1826/991
dc.description For publication in the SCONUL Briefing Paper on Marketing. en_UK
dc.description.abstract In order to provide services that the users desire you must first evaluate exactly what users (and potential users) want from the library. This paper discusses how Cranfield University set out to do this in order to shape the future strategy of the library in line with both user needs and internal goals. The LibQUAL+ library survey tool was used to assess what the users want from the library service. The findings from Cranfield and SCONUL are presented with a view to informing library managers of the potential needs of their users. en_UK
dc.format.extent 1980 bytes
dc.format.extent 79471 bytes
dc.format.mimetype text/plain
dc.format.mimetype application/pdf
dc.language.iso en en_UK
dc.subject libraries en_UK
dc.subject user surveys en_UK
dc.subject performance measurement en_UK
dc.subject market research en_UK
dc.subject LibQUAL+ en_UK
dc.subject questionnaire en_UK
dc.title What do library users really want? The application of a market research tool. en_UK
dc.type Working Paper en_UK

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