Developing Supply Chain Strategy: Balancing Shareholder and Customer Value - A Management Guide

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2007-01

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Cranfield University

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Alan Harrison, Janet Godsell, Heather Skipworth, Chee Yew Wong, Denyse Julien and Nemile Achimugu, Developing Supply Chain Strategy: Balancing Shareholder and Customer Value - A Management Guide, Cranfield University, 2007.

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