Citation:
Timothy Mills, The contrast effect in a competency based situational interview. SWP2/04, Cranfield University School of Management
Abstract:
The recruitment interview is used ubiquitously by organisations in the UK as part of the
recruitment and selection process. Despite improvements over the years, the method is still
prone to error and it is important for organisations to take what steps they can to reduce
error in selection decisions. One source of error identified and accepted as a cause of bias
within the interview is that of contrast effect. This effect causes assessors to base their
judgements of candidates partly on a comparison to earlier performances of other
candidates. This has the effect of giving inflated scores to interviewees when others are poor
and lower scores when others are good. The presence of this effect is assumed due to various
studies carried out within the experimental paradigm without any quantitative evidence
collected from real world settings. This study collected data on 694 interviews carried out to
recruit cabin crew for a major UK based airline. The data set provided 230 interview pairs
for analysis. Correlational analyses showed that the prior performance of one candidate
could significantly affect the selection outcome decision of a subsequent candidate. Binary
Logistic Regression revealed the scores given to the subsequent candidate mediated this
relationship. The implications for practice are discussed. These include improved rater
training, the implications of interview timetabling, and rotation of assessor teams.