Corporate Social Responsibility: Why do CSR Programmes have such a low Impact on
Business Decision-Making?

Knox, Simon; Maklan, Stan

dc.contributor.author	Knox, Simon	-
dc.contributor.author	Maklan, Stan	-
dc.date.accessioned	2011-05-17T23:45:16Z
dc.date.available	2011-05-17T23:45:16Z
dc.date.issued	2007-05-01T00:00:00Z	-
dc.identifier.citation	Simon Knox, Stan Maklan, Corporate Social Responsibility: Why do CSR Programmes have such a low Impact on Business Decision-Making? EMAC 2007, Proceedings of 36th European Marketing Academy Conference, Reykjavik, Iceland, May 2007.	en_UK
dc.identifier.uri	http://dspace.lib.cranfield.ac.uk/handle/1826/3027
dc.description.abstract	Based upon an empirical study of CSR programmes across a number of multinational companies, we explore some of the underlying reasons why CSR seems to have a low impact on business decision-making through a validated framework linking CSR programmes with business and social outcomes.	en_UK
dc.language.iso	en_UK	en_UK
dc.subject	CSR	en_UK
dc.subject	Business decision-making	en_UK
dc.title	Corporate Social Responsibility: Why do CSR Programmes have such a low Impact on Business Decision-Making?	en_UK
dc.type	Conference paper	en_UK