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RFID in the supply chain: lessons from European early adopters
White, Andrew
;
Johnson, Mark
;
Wilson, Hugh
(
Emerald Group Publishing Limited
,
2008-02-01
)
An exploratory case study analysis of contemporary marketing practices
Palmer, Roger
;
Wilson, Hugh
(
Taylor & Francis
,
2009-01-01
)
The Multi-Channel Challenge: A dynamic capability approach.
Wilson, Hugh
;
Daniel, Elizabeth
(
Elsevier Science B.V., Amsterdam.
,
2007-01-01
)
The diffusion of e-commerce in UK SMEs
Wilson, Hugh
;
Daniel, Elizabeth
;
Davies, Iain A.
(
Westburn Publishers
,
2008-01-01
)
Segmentation and customer insight in contemporary services marketing practice: why grouping customers is no longer enough
Bailey, Christine R.
;
Baines, Paul R.
;
Wilson, Hugh
;
Clark, Moira
(
Westburn Publishers
,
2009-04-10
)
The adoption of consortium B2B e-marketplaces: An exploratory study
White, Andrew
;
Daniel, Elizabeth
;
Ward, John
;
Wilson, Hugh
(
Elsevier Science B.V., Amsterdam.
,
2007-03-01
)
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Author
Wilson, Hugh (6)
Daniel, Elizabeth (3)
White, Andrew (2)
Bailey, Christine R. (1)
Baines, Paul R. (1)
Clark, Moira (1)
Davies, Iain A. (1)
Johnson, Mark (1)
Palmer, Roger (1)
Ward, John (1)
Subject
Case studies (2)
Adoption (1)
Analytic induction (1)
B2B e-commerce (1)
Business-to-business (1)
Diffusion of innovation (1)
Dynamic capabilities (1)
Electronic marketplaces (1)
Europe (1)
Marketing channels (1)
... View More
Date Issued
2009 (2)
2008 (2)
2007 (2)