Browsing Staff publications (SoM) by Subject "Value co-creation"

Browsing Staff publications (SoM) by Subject "Value co-creation"

Sort by: Order: Results:

  • Razmdoost, Kamran; Alinaghian, Leila; Smyth, Hedley J. (Journal of Business Research, 2018-11-29)
    While the temporal nature of value cocreation (i.e., the interdependencies between/among past, present, and future value cocreation) is acknowledged in the literature, the processes and mechanisms through which these ...
  • Dennis, Charles; Bourlakis, Michael; Alamanos, Eleftherios; Papagiannidis, Savvas; Brakus, J. Joško (Taylor & Francis, 2017-09-25)
    This study examines consumers’ value co-creation via several shopping channels including a traditional out-of-home shopping channel and “smart” channels where consumers use a computer, a mobile phone, or social media. It ...

Search CERES


Browse

My Account