Citation:
Koners, U. and Goffin, K.; Learning from New Product Development Projects : An Exploratory Study. Creativity and Innovation Management, Vol. 14, No. 4, Dec 2005, pp334-344.
Abstract:
Knowledge generation is a cornerstone of new product development and post-
projectreviews (PPRs) are widely recognized as a facilitator of project-to-
project learning.Empirical research on PPRs is sparse and so this paper
describes four in-depthexploratory case studies which look at how PPRs are
conducted and the learning thatcan result. The results indicate appropriately
managed PPRs can make a significantcontribution to knowledge generation and
exchange. In addition, the study indicates theurgent need for more research into
this important area.