Adoption of autonomous robots in the soft fruit sector: Grower perspectives in the UK

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dc.contributor.author Rose, David Christian
dc.contributor.author Bhattacharya, Mondira
dc.date.accessioned 2022-10-03T15:22:23Z
dc.date.available 2022-10-03T15:22:23Z
dc.date.issued 2022-09-23
dc.identifier.citation Rose DC, Bhattacharya M. (2023) Adoption of autonomous robots in the soft fruit sector: grower perspectives in the UK. Smart Agricultural Technology, Volume 3, February 2023, Article number 100118 en_UK
dc.identifier.issn 2772-3755
dc.identifier.uri https://doi.org/10.1016/j.atech.2022.100118
dc.identifier.uri https://dspace.lib.cranfield.ac.uk/handle/1826/18513
dc.description.abstract The effects of changing geopolitics, demographic change, and COVID-19 have caused significant disruption to labour in the agricultural sector around the world. In the UK, the challenges to free movement of labour and safe working conditions caused by COVID-19 have exacerbated the labour shortage caused by Brexit. In these circumstances, the use of autonomous robots in those sectors hardest hit by labour shortages, such as soft fruit, is being considered as a potential solution. Autonomous robots for use in the high value crop sector, including soft fruit, are at varying stages of technology readiness with robots for disease treatment, packhouse, and logistic support already commercially used and robots for picking approaching a demonstration phase. However, the pathway to implementation is not determined by technology readiness alone, but rather by the intention and ability of growers to adopt. To date, there has been limited investigation of the views of soft fruit growers towards the introduction of autonomous robots in the sector. We used a mixed methods approach, utilising a grower survey and qualitative interviews conducted in the UK, to explore the factors affecting adoption of autonomous robots on soft fruit farms. In general, the survey shows that growers are optimistic about the prospects of autonomous robots on soft fruit farms, although not necessarily in the short-term and there are several factors affecting uptake, particularly cost and infrastructure, as well as issues such as data ownership, cybersecurity, skills, and trust. We reflect on our findings in the context of existing research on technology adoption by growers and make a series of industry and policy recommendations which have global relevance. en_UK
dc.language.iso en en_UK
dc.publisher Elsevier en_UK
dc.rights Attribution 4.0 International *
dc.rights.uri http://creativecommons.org/licenses/by/4.0/ *
dc.subject adoption en_UK
dc.subject autonomy en_UK
dc.subject ethics en_UK
dc.subject growers en_UK
dc.subject labour en_UK
dc.subject robots en_UK
dc.subject soft fruit en_UK
dc.title Adoption of autonomous robots in the soft fruit sector: Grower perspectives in the UK en_UK
dc.type Article en_UK


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