Browsing by Supervisor Baines, Paul

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Issue DateTitleAuthor(s)
30-Sep-2011Market segmentation capability and business performance : a reconceptualisation and empirical validationPoenaru, Adina
Jun-2016Towards the formation and measurement of ethnic price perceptionMendoza, Jose
Sep-2016What factors influence whether politicians’ tweets are retweeted? Using CHAID to build an explanatory model of the retweeting of politicians’ tweets during the 2015 UK General Election campaignWalker, Lorna
Showing results 1 to 3 of 3