Browsing by Author "Srikanthan, Sri"
Now showing 1 - 4 of 4
Results Per Page
Sort Options
Item Open Access Brand accounting : myth or reality?(1989) Srikanthan, SriItem Open Access Life-cycle costing in the financial evaluation and control of products and brands(1990) Ward, Keith; Srikanthan, Sri; Neal, RichardItem Open Access Marketing asset accounting(1989) Srikanthan, SriItem Open Access The strategic use of brand valuations : the real issue of brand accounting(1989) Srikanthan, Sri