CERES
Library Services
  • Communities & Collections
  • Browse CERES
  • Library Staff Log In
    Have you forgotten your password?
  1. Home
  2. Browse by Author

Browsing by Author "Birley, Sue"

Now showing 1 - 20 of 32
Results Per Page
Sort Options
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Academic entrepreneurs?
    (1989) Birley, Sue; McMullen, Ed; Myers, Andrew
    Entrepreneurial education has exploded over the past ten years in both the United States and the United Kingdom. In the USA there are now more than 50 institutions seeking academics to fill endowed posts; in the UK, there are more than 200 courses in small business in institutions of Higher and Further Education. The reasons for the growth has been essentially the same in both countries - in time of economic decline, with large firms shedding labour, new firms and small firms have been seen as a significant strand in future strategies. As a result, academic institutions have been forced to respond to a demand from both students and potential entrepreneurs, a demand fanned by a growing band of “academic entrepreneurs” . . . ..but are they?
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Beyond intrapreneurship : The metamorphosis of large corporations
    (Cranfield School of Management, 1985-04) Norburn, David; Manning, Kingsley; Birley, Sue
    In the last two decades, companies have experimented upon the axes of centralisation and decentralisation, of formal and informal planning systems, and of 'tight' and 'loose' reins for effecting control. Concurrently academics have commentated upon these phenomena in an attempt to both conceptualise the process and to relate certain paradigms to corporate performance. Yet essentially, much of this commentary assumes models of organisation structures based upon a LINEAR approach to strategy formation which practising managers abandoned as a result of the trading turbulence of the mid-1970s. A mismatch therefore exists between theory and practice. Many companies, having heavily decentralised, are placing emphasis upon intra-company entrepreneurship (intrapreneurship) as a means of implementing ADAPTIVE strategies. However, we consider that intrapreneurship is but one option to larger corporations, and that a new approach to the strategy/structure relationship be considered ¬one which incorporates the third dimension of ownership and trades off corporate sovereignty and direct control within a federal context, for a spectrum of options, many external to existing ownership structures.Our model is essentially metamorphic implying cathartic change, not an incremental adaption more suited to LINEAR strategy. This paper therefore reviews the constraints of traditional strategy/structure relationships, proposes a model related to the anticipated trading conditions of the next decade, and recommends the removal of existing corporate legislation concerned with anti-trust and monopoly law.
  • Loading...
    Thumbnail Image
    ItemOpen Access
    The British entrepreneur : a study of the top 100 owner-managers
    (1988) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Corporate Culture: A positive correlate with marketing effectiveness
    (Cranfield School of Management, 1984-12) Norburn, David; Birley, Sue; Dunn, Mark G.
    This study tests the relationship between the Peters and Waterman cultural criteria of customers closeness and corporate values, to scales of marketing effectiveness as developed by Kotler. Analysis of data collected from 54 mid-American companies suggests a positive association. Marketing effective companies appear to have distinguishing cultural profiles when compared to marketing ineffective companies.
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Designing a small firm strategy for a small town
    (1987) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Discriminating factors in the strategic profile of 'small' and 'large' firms
    (1990) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Do women entrepreneurs require different training?
    (1987) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    An empirical test of upper-echelon theory
    (Cranfield School of Management, 1986-01) Norburn, David; Birley, Sue
    This research tested the validity of Hambrick and Mason's (1985)upper-echelon theory which posits that the characteristics of top executives will explain, partially, finanical performance variations within industries. Data was obtained from 953 top managers, the dominant coalition of the largest 150 companies within five US industries - Dairy, Footwear, Tyres, Mobile Homes and Machine Tools. Results were generally supportive: managerial characteristics not only predicted performance variations within industries - the top performers having significantly different managerial profiles than poorly performing companies - but also that the characteristics of managers within high performing companies were similar across the five industries. This greatly increases confidence in prediciting superior organisations, and enables the management development function to improve the chances of commerical success of future top managers.
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Entrepreneurial networks : Their creation and development in different countries
    (1990) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Establishing a small firms database : the exploratory investigation
    (1988) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Female entrepreneurs : are they really any different?
    (1987) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Finding the firms for sale
    (1989) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Finding the new firm
    (1987) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Growth and performance contrasts between 'types' of small firms
    (1990) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Implementing corporate venturing
    (1987) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Marketing effectiveness and its relationship to customer closeness and market orientation : the British experience
    (1987) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Marketing effectiveness and its relationship to customer closeness and market orientation : the New Zealand experience
    (1987) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    MBA attitudes towards post-graduate education in entrepreneurship
    (1990) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    North-South contrasts in the characteristics and performance of small firms
    (1989) Birley, Sue
  • Loading...
    Thumbnail Image
    ItemOpen Access
    Owners and managers : the Venture 100 vs. the Fortune 500
    (1987) Birley, Sue
  • «
  • 1 (current)
  • 2
  • »

Quick Links

  • About our Libraries
  • Cranfield Research Support
  • Cranfield University

Useful Links

  • Accessibility Statement
  • CERES Takedown Policy

Contacts-TwitterFacebookInstagramBlogs

Cranfield Campus
Cranfield, MK43 0AL
United Kingdom
T: +44 (0) 1234 750111
  • Cranfield University at Shrivenham
  • Shrivenham, SN6 8LA
  • United Kingdom
  • Email us: researchsupport@cranfield.ac.uk for REF Compliance or Open Access queries

Cranfield University copyright © 2002-2025
Cookie settings | Privacy policy | End User Agreement | Send Feedback