Citation:
J. Keijzers, L. Scholten, Y. Lu, E. den Ouden, Scenario-Based Evaluation of Perception of Picture Quality Failures in LCD Televisions, Proceedings of the 19th CIRP Design Conference – Competitive Design, Cranfield University, 30-31 March 2009, pp497
Abstract:
In innovative Consumer Electronics products, such as LCD televisions, consumers often perceive the
product's malfunctioning differently than designers do. To support critical design decisions, it is therefore
important to understand how consumers perceive potential product failures. This paper discusses the
development of realistic failure scenarios related to the picture quality of an LCD television. The impact of
television content as well as failure origin on the perception of failures is evaluated in an experiment.
Advantages and drawbacks of using the scenarios to evaluate design decisions, and implications for further
research are discussed.