Browsing Cranfield Conferences and Symposia by Author "Herrmann, C."

Browsing Cranfield Conferences and Symposia by Author "Herrmann, C."

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  • Framework for the Integration of Service and Technology Strategies 
    Jühling, E.; Torney, M.; Herrmann, C.; Dröder, K. (Cranfield University Press, 2009-04-01)
    After sales service is a highly profitable business for manufacturers of technology-driven products. Due to this fact competitors want to share in high profit margins. At the same time after sales business has to deal with ...
  • Service Development and Implementation - A Review of the State of the Art 
    Torney, M.; Kuntzky, K.; Herrmann, C. (Cranfield University Press, 2009-04-01)
    As service development is a complex and interdisciplinary issue, service research has been conducted in numerous disciplines and sectors. As a result, different approaches containing manifold models, methods, and tools ...

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