Browsing by Author "Cakkol, Mehmet"

Browsing by Author "Cakkol, Mehmet"

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  • Cakkol, Mehmet (Cranfield University, 2013-06)
    Network relationships play a significant role in the provision of servitized offerings. To date, little empirical research has been conducted to investigate the link between servitization and inter-organisational relationships. ...
  • Annamalai Vasantha, Gokula Vijaykumar; Hussain, Romana; Cakkol, Mehmet; Roy, Rajkumar; Evans, Stephen; Tiwari, Ashutosh (Cranfield University, 2010)
    Industries are transforming their business strategy from a product-centric to a more service-centric nature by bundling products and services into integrated solutions to enhance the relationship between their customers. ...